Apple’s “One more thing” is revealed 🎬
It’s launching early 2024 🕰️
It costs $3499 🤯
People have always looked up to Apple, and they know it.
The announcement of the Apple Vision Pro got me thinking 👇🏼
Shows commitment to Mixed Reality computing 🎉
Imagine 7 years and 5000 patents!
Apple finally introduces its AR headset after several years of development. Unlike the rumored Apple television and car, this product is real, featuring a sleek aluminum frame, a visor, "audio pods," and the innovative EyeSight feature that reveals users' eyes to others in the room. With Meta working hard on their Quest products, the race to win the AR/VR and Mixed Reality space is hot right now. This product line has to become more affordable for people to adopt quicker, can imagine mid-segment players like Xiaomi & Huawei bringing in similar devices to other markets soon.
M2 chip. On your face. 🙂
Imagine editing videos without a traditional computer!
The headset operates on the M2 chip and the new R1 chip for video streaming, with micro-OLED displays and a three-element lens to improve imaging. Spatial audio is in full swing, and prescription glass inserts, developed with Zeiss, replace the need for wearer's glasses. As a person who wears glasses, this was my primary complaint with headsets. Glad to see it being addressed.
Entertainment. Entertainment. Entertainment. 🍿
Imagine seeing a 3D immersive movie while on a flight!
A 3D camera allows users to take "spatial" photos and videos, and the device offers a movie theater option for a large screen experience. Disney is the first content partner, announcing Disney+ will be available on the device at launch.
New OS. New App Store. 📲
Optimized gameplay. New market for game studios.
Apple introduced a new operating system, VisionOS, designed for spatial computing. It works with Microsoft Office apps, Webex, Zoom, and includes an educational feature set. A new App Store specific to the headset will launch, supported by Unity for game development.
Eye-based OpticID 👀
Because TouchID and FaceID won't work at close distances.
A new version of FaceID, dubbed OpticID, enhances security for services like Apple Pay. Camera data processing is kept onboard and Apple doesn't log where users look. Apple announced the product to onboard more developers, though all experience so far is seemingly through renders.
All for a $3499 price tag for launching next year 🤯
Definitely gonna wait for these insane prices to drop 🔻
That’s all folks! ✌🏼