Why Threads by Meta is hot 🥵
Hop on while you still can !
2M signups in 2 hours 🔥
5M signups in 4 hours 🔥🔥
Here’s why Threads by Meta is hot 👇🏻
Meta just announced their new “Threads” app.
The new Twitter competitor / clone / disruptor got me thinking 👇🏼
Long-form writing on a Meta app ✏️
Do you expect your Instagram friends to write good stuff? 🌶️
Products by Meta (developed or acquired) have always garnered attention due to simplified and streamlined posting. Images with a small description on Facebook, pro-quality imagery on Instagram posts, feeds, and videos on Reels are super quick to share from gallery. Conventionally, Twitter has been the de-facto platform for “writing” anything slightly longer than a description, and even more longer writing begs the use of Substack, Medium or something similar. To see Meta trying to get into long-form content is a very interesting and refreshing direction.
Competing with Twitter, Bluesky & others 🥊
Your followers stalk you everywhere … 🌶️
Threads is a direct competitor to other platforms like Elon Musk’s Twitter, Eugen Rochko’s developed Mastodon, Jack Dorsey’s Bluesky, Hive Social, Inc., Tribel, Donald Trump’s Truth Social and other apps trying to form newer kinds of social interaction platforms ( often called “digital public squares” ). Mark Zuckerberg thinks “there should be a public conversations app with 1 billion+ people on it. Twitter has had the opportunity to do this but hasn’t nailed it. Hopefully we will”. In the future, Threads will be compatible with ActivityPub, a W3C-established protocol to post on other networks like Mastodon and WordPress, allowing interactions with other fediverse servers.
Sign in with Instagram ⚡️
Will you use Facebook login again? 🌶️
Thanks to Threads’ deep integration with Instagram, including sign-up, profile fetch, and instant-follow existing people you already follow, signing up to Threads is insanely smooth. While Twitter’s new sign up is increasingly difficult in an effort to combat bots and miscreant accounts, Threads takes advantage of Instagram’s existing social graph and follower/following lists to gain users super fast. With Meta's ~3B DAU and Instagram's 2.35B userbase, 1M/hour seems pretty normal.
Better business management 🤑
Grow your business with Meta tools! 🌶️
This is a bit of speculation, but it won’t be long before ads and sponsored content begin popping up in the Threads feed. Why is this interesting? With the potential of brands making support accounts like on Twitter, and using connected messaging experiences via Meta Business Suite for DMs and automated messaging along with existing ad-spend accounts, Meta can finally offer an all-rounded business establishment platform, while reducing dependency on only traditional Facebook ads & Messenger support channels.
Why a .net domain 😂
Threads.com is a Slack alternative tool, who wouldn’t budge with their domain 🌶️
Threads.net is the app.
Let’s see when the ads kick in 🎯
Definitely gonna start tweeting / threading more 🔺
That’s all folks! ✌🏼